MEET NICK

For the global launch of the Insta360 X5, Nick partnered with Insta360 to showcase the camera’s cutting-edge features in action from an athlete’s perspective, highlighting the upgraded design—including replaceable lenses, a built-in wind guard, improved battery life, and fast charging—during a high-speed velodrome training session, where the X5 mounted seamlessly to his handlebars captured immersive, 360° footage and demonstrated its stability and ease of use, effectively combining storytelling and performance to show how the X5 empowers athletes and creators to film their rides like never before.

Nick partnered with Dr. Oetker to show how quick, easy, and delicious meals can fit into a high-performance lifestyle. After long days of training on the bike, recovery and refuelling are key — and this campaign highlighted those moments in a relatable, down-to-earth way. The video captured Nick unwinding post-training, tossing a Dr. Oetker frozen pizza in the oven, and enjoying a well-deserved meal while emphasizing refuelling with carbs. The campaign blended lifestyle storytelling with authenticity, connecting the brand to everyday recovery and comfort.

Nick takes viewers through his morning routine, highlighting the refreshing Extra Fresh body wash and the confidence-boosting Dry Spray Antiperspirant. The campaign emphasizes how feeling fresh and confident helps Nick perform at his best as a pro athlete, delivering the message that to perform your best, you need to feel your best. Through engaging, relatable content, Nick showcases how Dove Men+Care combines effectiveness with gentle care, keeping him ready for whatever the day brings.